NonProfit PRO

JUNE 16, 2025

of new donors retained year-to-date. Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

AI

NonProfit PRO

JULY 3, 2025

Related Content Strategic Advice for Navigating DEI Challenges Why CEOs Must Be Community Relationship Champions Why Do Nonprofits Struggle to Retain Fundraisers? Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail

Blackbaud

JULY 31, 2025

Because organizations are trying to reach large audiences, channels like email, SMS, social media, and direct mail are more commonly used than one-on-one phone calls or in-person meetings. This generation donates via digital channels like social media (23%). For example, less than 8% of Gen Z has donated via phone, mail, or email.

Donation

Qgiv

NOVEMBER 13, 2024

To determine these target metrics, review past event results. Plus, you can use these photos in your social media posts to promote the event and entice your followers to get involved. Explore the following ideas: Consider creative social media ideas like short-form videos on TikTok. Set both revenue and performance goals.

Procurement

NonProfit PRO

JULY 29, 2025

In other words, the very constituents most nonprofits court through email acquisition, social media campaigns and peer-to-peer events departed in large numbers during the first quarter — an issue that researchers noted is common at the onset of each calendar year. Meanwhile, loyal repeat-retained donors had a less severe drop of 6.1%

Retail

Blackbaud

JULY 16, 2025

Can becoming more intentional in your relationship-building strategies help your organization retain more donors? Look for volunteer service, social media interactions, and other forms of engagement. Recognize your donors : Ask your donors about their desire for recognition.

Fundraising

NonProfit PRO

JULY 21, 2025

This opens the door to competitive differentiation for those who are willing to invest in a proactive approach to retaining individual donors. With the average cost of acquiring a new donor five times greater than retaining an existing one, organizations would be remiss to ignore this key aspect of their strategy. rail-container).hide();

Retail

NonProfit PRO

JULY 10, 2025

Related story: Why Do Nonprofits Struggle to Retain Fundraising Staff? Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", rail-container).hide();

Retail

NonProfit PRO

JULY 25, 2025

How do they hire, train, and retain people? Leverage Your Internal Team in the Hiring Process Use social media, professional networks and brand storytelling to attract attention. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", setCollapseEmptyDiv(true).setTargeting("ic",

Retail

NonProfit PRO

JULY 16, 2025

Connecting these platforms empowers social impact customers to reach and engage supporters more effectively using leading email, SMS, social media and other digital marketing functions, all through an embedded experience in Raisers Edge NXT. "We Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

AI

Get Fully Funded

JULY 17, 2025

In this guide, we’ll explore four strategies for retaining your volunteers and cultivating loyal support for your mission. For volunteers who appreciate public recognition, shout them out on social media, in your newsletter, and through spotlights on your website. Create a structured onboarding process. Providing public recognition.

Training

Big Fundraising Ideas

APRIL 22, 2025

Social Media : Create a dedicated event page on platforms like Facebook or Instagram. Social Media Challenges Create a social media challenge tied to your fundraiser, such as a dance challenge or a photo contest. By focusing on these metrics, youll gain a holistic view of your fundraisers success and identify areas forgrowth.

Fundraising

Blackbaud

JUNE 11, 2025

Baseline Admissions Metrics Let’s start with the basics and then look beyond typical admission metrics to capitalize on this growth potential. Inquiry source analysis allows schools to pinpoint effective channels—such as social media, websites, referrals, or events—and allocate resources to the most influential areas.

Applicant

NonProfit PRO

JULY 8, 2025

Why Do Nonprofits Struggle to Retain Fundraisers? Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Social media posts. To evaluate your segments, your nonprofit should: Review engagement metrics. between 2022 and 2023.

Demographics

Ann Green's Nonprofit

JULY 30, 2024

You can also use data gathered from social media, email, and other marketing platforms to see who is engaging with your communications. The donor journey follows these stages: Awareness: The donor discovers the nonprofit through a social media campaign. Personalize communications.

Ethics

GiveSmart

OCTOBER 18, 2023

Do you have your social media strategy planned out? Use the next few weeks to prepare a variety of posts for all your different social media channels including Facebook, Twitter, and Instagram. Focus on the social media platform where your supporters are most active, but don’t neglect the other channels.

Media

Qgiv

AUGUST 21, 2023

Many organizations use GivingTuesday as a social media campaign to increase fundraising and spread awareness for their cause. Because a lot of GivingTuesday promotion takes place on social media, consider using different platforms’ paid ads options to boost your campaign before the day arrives.

ChatGPT

Qgiv

JUNE 23, 2021

Focus on Acquiring and Retaining Donors. So, if you know you want to attract high-impact donors and retain them, turn to the data in your CRM. Measure all fundraising metrics. No matter how extensive your software features are, the most important thing is that all of these metrics are stored in your centralized CRM system.

Fundraising

The Fundraising Coach

MARCH 15, 2021

We’ve helped thousands of successful nonprofits understand the fundraising metrics which are most critical to crafting a winning fundraising strategy. In this article, we’ll explore the following 6 fundraising metrics: Fundraising ROI. Essentially, this metric reveals how much money you raised for each dollar you spent on fundraising.

Metrics

CauseVox

AUGUST 2, 2024

Use the Right Communications Platforms As a tech savvy generation that grew up with social media, Gen Z is very active on platforms like TikTok and Instagram. Creating an effective social media strategy will be essential to engaging with Gen Z. To connect with Gen Z on social media, focus on creating authentic and relatable content.

Media

Qgiv

AUGUST 26, 2021

Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. It’s vital to nurture your relationships with existing donors with an eye toward retaining them as donors. What Is Donor Retention Rate?

Retainer

amplifi

FEBRUARY 1, 2024

We consume, create, and connect with a mix of digital and traditional media daily. Multi-channel donors give more on average and are retained at a rate two times higher than online or offline-only donors, according to the Blackbaud Institute. So, part of this is just embracing the way people already connect. Assess your approach.

Goals

Qgiv

MARCH 14, 2023

Donor Retention Donor retention as a metric has gained traction since 2001 when Adrian Sargeant published the first academic research on the financial impact of increased donor retention. The organizations that can do the best job of retaining donors in 2023 will be most successful—not just in this year, but for years to come.

Nonprofit

Qgiv

SEPTEMBER 4, 2024

This structured approach helps you effectively engage and retain supporters over time. Use donor data, such as past giving patterns, engagement metrics, and demographic information, to create your strategies and make informed decisions about how to engage with your audience. Use these 6 steps to steward donors into lifelong supporters!

Demographics

Greater Giving

DECEMBER 12, 2022

It’s the amount of money you expect a donor to contribute over the course of their life with you, and it’s an important metric to keep track of because it helps you understand how to keep your donors engaged and how to get them to give more. It isn’t easy to retain donors, but it is possible!

Donation

Greater Giving

SEPTEMBER 24, 2024

This might involve sending donors a personalized thank-you video, sending a quarterly personalized impact report, engaging with donors on social media, or inviting them to join a feedback committee to provide insight into the giving experience from the donor perspective. Report on the metrics that matter most to major donors.

CRM

Get Fully Funded

AUGUST 19, 2024

While retaining donors is far more cost-effective than acquiring new donors, nonprofits face a challenge as only 40-45% of donors typically continue their support. Likewise, understanding how donors prefer to be contacted (email, phone, text, mail, social media) helps them see your communication.

Demographics

CauseVox

JUNE 1, 2021

Content marketing is an excellent strategy for cultivating and retaining donors. These updates can be easily distributed via email, social media, or as a link from your organization’s website. 5) Fundraising Metrics. The most straightforward performance metric is the dollar amount raised. 3) Content Marketing.

Fundraising

The Fundraising Coach

NOVEMBER 21, 2022

Social media engagement metrics. Explore these statistics to learn more about the demographics of your social media audience. . You can identify these metrics through Google Analytics and use them to understand your website user demographics on a deeper level. . Social media ambassadors. Website demographics.

Demographics

GiveSmart

SEPTEMBER 2, 2024

Craft a Compelling message The most successful nonprofits use stories everywhere and all the time, whether it's on their websites, in newsletters, or on social media. Create metrics related to your goals or key indicators of goal achievement that are quantitative, qualitative, or both.

Nonprofit

Qgiv

OCTOBER 9, 2023

They’ll link to your donation form from the business’s social media or website. There are many metrics you can use to qualify how successful your campaign is. This relationship with a business can help you in the future, and just like with donors, it’s easier to retain a partnership than create a brand new one.

Metrics

Qgiv

APRIL 22, 2024

Inbound marketing often help you draw people in through content such as: blogs, videos, social media, SEO, and other organic marketing channels. The benefit of the outbound approach is that you’re able to reach a broader audience through advertising than you’re able to with organic media.

Nonprofit

Qgiv

SEPTEMBER 2, 2024

Analyze donor behavior, campaign performance, and operational metrics to make data-backed decisions and optimize your fundraising. It offers a range of tools to help organizations recruit, manage, and retain volunteers while also facilitating the planning and execution of events. Analyze data for informed decisions.

Software

Qgiv

JUNE 8, 2021

All three metrics dropped slightly from 2019 to 2020. With rates below 20% for the first time ever, it’s likely to assume that the rise of transactional methods of giving (SMS, peer-to-peer , social media, etc.) The overall 2020 donor retention rate was 43.6%, a 4.1% to an average of 19.2%.

Fundraising

Greater Giving

NOVEMBER 25, 2024

The latest metrics from Fundraising Report Card’s Benchmarks show that: 19% of first-time donors are retained on average. 53% of repeat donors are retained on average. Instead of writing one letter that only aims to steward existing donors, you could create separate messages for each group.

Retainer

CauseVox

JULY 31, 2024

Peer-to-Peer fundraising participants) 3) Engaging Content and Social Media Integration Creating and sharing engaging content is a powerful way to connect with donors and keep the momentum going throughout your campaign. Distribute these updates through email, social media, and your organization’s website to maximize reach.

Fundraising