2021

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37 Facebook Groups Every Nonprofit Professional Needs to Join

Wild Apricot

I was talking to an administrative coordinator recently who had just started at a small nonprofit in Toronto. Although she loved her new role, she was having some trouble figuring out who to reach out to about some industry questions she had. Since.

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Top 6 GoFundMe Alternatives for Powerful Fundraisers

Double the Donation

As crowdfunding continues to become an increasingly popular form of fundraising for a wide range of causes, the need for a profitable and easy-to-use platform grows as well. GoFundMe is one of the leading crowdfunding platforms in both the nonprofit and individual fundraising spaces. With its low fees and high rates of success, it can be an excellent choice for all sorts of critical needs, from medical bills to church campaigns and more.

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SpaceX’s Inspiration4 Campaign for St. Jude Surpasses $200M Fundraising Goal

NonProfit PRO

Inspiration4 returned from orbit Saturday, raising millions for St. Jude Children’s Research Hospital in the process. Though the campaign goal was met, it will continue raising money through February 2022.

Goals 145
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Where are the 2019 (and 2020) 990s? On filling the gaps in Candid’s grants data

Candid

People often ask us, “When will the [year just passed] 990s be available?” Because of the way Form 990 deadlines work, the answer is complicated. There’s no universal date for filing 990s; instead, the end of an organization’s fiscal year determines when its 990 is due at the IRS. Add in six-month filing extensions and IRS processing time, and it can be two years before we receive all the returns for a specific year.

Grant 141
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Julia Campbell’s Secret Sauce: Expert Social Media Tips for Nonprofits

Qgiv

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. Julia C. Campbell. In this interview, Julia shares some of the strategies she teaches her clients, including her secret formula for social media calendars, how nonprofits can improve engagement on their social channels, and the one thing she wish

Media 138
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10 Tips For Thanking Your Donors With Video

Get Fully Funded

Nonprofits understand the importance of sending acknowledgement letters and making phone calls to thank their donors. These are simple and effective ways of thanking your donors, but creating Thank You videos can help you show rather than tell your supporters how much you appreciate them. By creating thank you videos for your supporters, you are able to give thanks in a more exciting and engaging way.

Donation 135
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Just ask!

The Fundraising Coach

I've been doing LOTS of trainings in the last few months. And getting a lot of the same types of questions. They generally sound like: "How do I know when a right time to ask so-and-so?". "How do I know if that asking amount is too much?". "This is what happened during the ask. I haven't heard back in weeks. Do you think I offended her?". Perhaps you have asked some of these yourself.

Training 129

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#NailYourPitch: Make an Amazing First Impression

Greater Giving

People make judgments about others in a matter of seconds. When we meet new people, we tend to instantly place them into categories based on what we hear and see in those first seconds. While these assumptions usually aren’t accurate, they allow someone whose time is extremely valuable—such the president of a company or a wealthy philanthropist—to make quick decisions about what deserves their limited time and attention.

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Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

Last week it was the secret formula for storytelling success according to Marvel Comics. This week it's why you should use pets in your nonprofit marketing.????? I'm not sure why, but a publisher recently sent me a new book called Pet Nation: The Inside Story of How Companion Animals are Transforming Our Homes, Culture, and Economy. It's a fascinating read.

Retail 119
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[WEBINAR] How to Build An Online Community With Social Media In Uncertain Times

CauseVox

Learn how to adjust your social media marketing strategy for your nonprofit after a tumultuous year! The COVID-19 pandemic, a polarizing political climate, and overwhelming calls for racial justice have upended the entire nonprofit landscape. It is no longer business as usual. How can you re-focus, re-prioritize, and get yourself back on track with your social media marketing?

Media 120
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TikTok for Nonprofits: The Beginner’s Guide

Wild Apricot

First launched in 2017 as a short-form video sharing app used mostly by teens, TikTok has exploded in popularity during the COVID-19 pandemic. As people look for entertainment and connection during long periods of lockdown, the hilarity, quirkiness.

Nonprofit 209
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How to Write Emails That Your Donors Will Actually Open

Bonterra

Your donors’ inboxes are constantly filling with messages from individuals, businesses, news outlets, and more. Yet when done right, email is the most reliable funding stream for any nonprofit. Learning how to optimize an email that your donor is actually going to open, read, and respond to is crucial to your organization’s success.

Funding 119
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3 Reasons Why Nonprofits Fail and How To Avoid Them

NonProfit PRO

In the United States, about 1.5 million nonprofits exist. But, then a natural question is how many of them fail? As we know, during the COVID-19 pandemic in 2020, as many as one-third of nonprofits were at risk of closing their doors. So, what are the top reasons nonprofits fail—aside from a situation like the pandemic? And more importantly, if you're a nonprofit leader and founder, how do you avoid it happening?

Nonprofit 137
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Automation for Nonprofits: 3 Dangerous Pitfalls to Avoid

Candid

How often do you read about the wonders of automation for nonprofits? Chances are, you’ve seen a little bit about this everywhere. As technology continues advancing , we see more articles discussing how automation takes pressure off of staff members and how organizations need to increase their use of software to optimize their communications with supporters. .

Nonprofit 137
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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

Qgiv

At the beginning of 2020, a video app called TikTok exploded in popularity because it provided a way for people to connect during the pandemic. After amassing 800 million active users worldwide, TikTok is now used for much more than dance challenges and quick recipe videos. . Nonprofits and cause driven organizations just like yours are now marketing on Tiktok to help raise awareness and support for their missions!

Media 117
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10 Simple Strategies for a Successful Year-End Giving Campaign

Get Fully Funded

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. But don’t! This is NOT the time to take your foot off the gas! A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. Almost one-third of total giving to nonprofits happens in December, and 12% happens in the LAST THREE DAYS of December , according to Network for Good.

Media 130
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Fundraising Kick: Don't Grow Weary

The Fundraising Coach

This issue of the weekly Fundraising Kick seems to have come at the perfect time for subscribers. So I'm sharing it here as well. Fundraising Kick coaching emails are written for busy nonprofit CEOs and my private coaching clients. The goal is to remind people who have full schedules to keep working on major gifts every week. Since it's written for CEOs, I refer to calling "5 - 10" donors.

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Practical Guide to How Nonprofits Can Create Equity in Organizations and Community

Blue Avocado

In May 2020, when Black Lives Matter protests ignited by the murder of George Floyd erupted across the country, many organizations started becoming more aware of the need to challenge racism and to encourage racial equity in their own spaces. At Race Forward, this increased awareness became evident when inquiries about our racial equity training […].

Training 128
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8 Ways to Utilize Your Nonprofit's Website

Tech Soup

If you are a nonprofit trying to compete in an increasingly saturated market, optimizing your website is one of the most impactful ways to stand apart, spread your mission, and drive donations. Check out this list of eight ways you can utilize your website to grow your organization and outreach.

Utilities 118
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How to Nail the Perfect Elevator Pitch

Greater Giving

You have just 2 minutes with a prospective donor. It’s time to #NailYourPitch. One of the most common situations you’ll find yourself in working in the nonprofit field: Having a casual conversation with someone—someone who might even be a prospective sponsor or major donor!—and getting the question, “So what does your organization do?”. This is the perfect segue to a meaningful, productive dialogue about your nonprofit’s mission.

Template 111
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[Pre-Register Now]: How To Create A Nonprofit Social Media Marketing Calendar

CauseVox

The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers. With all the noise on social media as well as serious legal and ethical considerations clouding the platforms, how can nonprofits continue to reach their supporters and spread their messages online?

Calendar 114
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7 Steps to Create a Donation Website for Your Nonprofit + 10 Great Examples

Wild Apricot

Take a look at your website. Would it encourage you to donate? If the answer is no, your potential donors probably feel the same way. Think of your website as your personal assistant. Once set up properly to receive donations, it makes it easy for.

Donation 196
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13 Ways Nonprofits Can Build an Email List

Bonterra

Email marketing is one of the most reliable and cost-effective marketing methods a nonprofit can put in place to reach potential supporters, donors, and advocates. In this article, we’ve put together 13 methods you can use to grow your nonprofit email list from zero to hero. Best of all, 10 of the 13 methods cost absolutely nothing to perform and you can get started right away.

Nonprofit 114
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How the Supply Chain Problem Affects Your Nonprofit

NonProfit PRO

The supply chain issue in the U.S. and abroad is something that affects all of us. However, it has ramifications for your nonprofit beyond what you may think. Sure, if you’re an organization reliant on providing things to people you serve, it could be an incredible challenge.

Nonprofit 135
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Quick tips for nonprofits seeking grants

Candid

One of the most common questions Candid’s team of expert librarians get on our Ask Us page is “how do I get a grant?” To help answer this question, we’ve created a short (two-minute) video with some quick tips for nonprofits seeking grants. In it, you’ll hear three top tips about how to: demonstrate your nonprofit’s credibility, find a funder that’s likely to be interested in the work you do, and tailor your approach to speak to a funder’s interests.

Grant 136
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How to Show Visual Impact on Your Online Donation Forms

Qgiv

At some point in your professional fundraising career, you’ve probably heard the importance of storytelling when crafting your nonprofit’s donor experience. In fact, you’ve most likely heard every industry leader teach this until they’re blue in the face! No matter your experience, a crucial aspect of storytelling is helping donors understand what your organization does and showing how, or who, you’re helping.

Donation 116
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100 Fundraising Email Subject Lines That Will Get Donors to Open Your Email

Get Fully Funded

A good fundraising email subject line can make or break your request for funds. You see, most people focus just on the email itself and the subject line is an afterthought. Big mistake. You see, if the email doesn’t get opened, you get no donations. Read that again. Your fundraising email subject line has ONE job: to entice the recipient to open the email.

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We're not selling t-shirts

The Fundraising Coach

Fundraising isn't just about raising money one time. If it were, we could sell t-shirts. Fundraising is about connecting values - the values of donors with the values of your cause. Sure, there are times when we just need the transactional. We need to pay the bills. But when all we do is transactional, we have to keep looking for new people to ask. Our work is transformed when we engage in the deeper, far more rewarding, process of getting to know our donors and finding out what they value.

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The Power of Shared Power: Co-Directing Nonprofits Through Compassion

Blue Avocado

We have found that qualitatively, compassion is often perceived as weak, soft, and forgiveness-focused. But compassion is as much about discussion, truth telling, and the hard work of moving forward together. We discovered that many people have a cultural interpretation of what compassionate action looks and feels like. Compassionate action is not universally accepted as a […].

Nonprofit 119
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Highlights and Tools from the 2021 State of Grantseeking Report

Tech Soup

GrantStation helps nonprofit organizations fund their programs and fulfill their mission. Many organizations struggle to find new funding sources. A GrantStation membership includes a curated database of carefully vetted grantmakers, providing you with a "hot list" of potential funders that accept unsolicited requests. GrantStation also helps organizations by publishing the in-depth State of Grantseeking™ Report.

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3 Ways to Supercharge your Competitive Social Fundraising

OneCause

As we move into the era of mass vaccination and the economy is opening up more and more, it’s time to reflect on the old adage: “Every cloud has a silver lining.”. What will be the silver lining of the COVID-19 storm that kept nonprofits from hosting in-person events , that disrupted traditional fundraising efforts and that estranged donors from some of their favorite charities?

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TREND SPOTLIGHT: Small Donors Are Giving Big

Greater Giving

The recent surge in small, individual donations may shape the future of nonprofit fundraising. So how do you capitalize on it? As the pandemic swelled in 2020, so did generosity from everyday people. GivingTuesday reported an 11% increase in participation small donors (those who gave gifts of less than $500)—a marked change from previous years, when overall charitable donations by individuals actually decreased.

Donation 105
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The Ultimate Social Media Guide for Nonprofits

Wild Apricot

Whenever Kathleen thought about ramping up her nonprofit’s social media presence, she quickly found herself overwhelmed. When she’d started the organization, social media didn’t even exist! She’d invited people to the first.

Media 197
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26 Nonprofit Key Performance Indicators to Measure Impact

Bonterra

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What Nonprofit Donors Want To See in Your Marketing and Social Media

NonProfit PRO

What's happened is that we live at a time of immense transparency and authenticity because of the way data is consumed. Donors could hold nonprofits and their leaders accountable if they realize something isn't quite right. Therefore, in this time of easy communications, you want to ensure quality and value marketing and social media.

Media 131
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Nonprofits fared better in 2020 than first anticipated, survey finds

Candid

Many nonprofit leaders say that increased financial support from funders and the government helped their organizations fare better through 2020 than originally anticipated, a report from the Center for Effective Philanthropy finds. Based on a survey conducted in February of CEP's Grantee Voice panel, the report, Persevering Through Crisis: The State of Nonprofits , found that 66 percent of respondents said the COVID-19 pandemic has had a "moderate" (38 percent) or "significant" (28 percent) n

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Fundraising on Social Media: How to Drive People to Your Donation Form

Qgiv

According to our research report, Navigating the Unknown: Findings to Future-Proof your Fundraising , social media posts were the number one drivers of charitable gifts in 2020. Pandemic shutdowns in 2020 made social media usage increase drastically! For many nonprofit supporters, sites like Facebook and Instagram were the first place they’d go to learn how their favorite nonprofits were doing.

Media 115