The NonProfit Times

OCTOBER 22, 2024

GoFundMe and Meta announced new sharing features intended to drive more donations to nonprofits. One-quarter of Gen Z also responded they were inspired to look into or donate to a cause because of social media. Features include real-time, dynamic progress metrics and a new donate button designed to inspire action.

Metrics

Pamela Grow

DECEMBER 11, 2024

Mailing donors is a form of direct marketing, which Double the Donation defines as appeals addressed and sent to individuals. You can also customize suggested donation amounts based on their giving history or tailor recommended involvement opportunities to provide new ways to give. That is, why should donors give to your cause?

Fundraising

Ann Green's Nonprofit

APRIL 21, 2025

Are you asking for a donation? If you ask someone to make a donation, volunteer, and contact their legislators in the same message, they may not do any of that. We also have email, the internet, and social media, just to name a few. Its not only the volume of options, its also the content. Think from your readers perspective.

Electronics

Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

Donation

Blackbaud

APRIL 24, 2025

This cadence can include a series of emails that thanks them for their donation, welcomes them to the organization, and shares additional resources to learn more about the organization. Mistake #4: Recurring Giving Has Slipped from Your Priority List Fail: Your organization focuses exclusively on one-time donations.

Fundraising

CauseVox

OCTOBER 10, 2024

Our 2023 Giving Study shows that real-life stories increase the likelihood of a charitable donation and spur donors to take action. After the commercialism craze of Black Friday and Cyber Monday is over, GivingTuesday is a day to help us all refocus. So, what exactly is GivingTuesday? The campaign is undoubtedly effective.

Media

Blackbaud

NOVEMBER 7, 2024

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done. Have they given recent donations to organizations similar to yours?

CRM

CauseVox

MARCH 4, 2025

Thats where donation tiers come in. By using CauseVoxs free, easy to use fundraising platform you can set up customizable donation tiers , showing donors exactly what their gift accomplishes. Not sure how to define your donation tiers? We are going to dive into 5 types of donation tiers that engage donors and drive donations.

Donation

Candid

OCTOBER 16, 2024

They pick a goal, define strategies, and stay focused on the small handful of metrics that measure the execution of the strategy. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters. Marketing experts call this TMM: Too Many Messages, inundating the audience with too many choices.

Fundraising

Greater Giving

NOVEMBER 18, 2024

Between the holiday spirit, the push for tax-deductible donations, and people reflecting on how they can give back, it’s the perfect storm of generosity. What metrics will you track? Show how donations make a difference with real stories and photos. Highlight the impact of GivingTuesday donations and keep the energy high.

Goals

Blackbaud

JULY 31, 2025

Annual giving is the collection of donations throughout the year to support an organization’s day-to-day operations and programs. Major donations and planned gifts often get the limelight, but without annual gifts, the day-to-day functions of your nonprofit could come to a halt.

Donation

Pamela Grow

FEBRUARY 11, 2025

These include: Donation receipts and tax acknowledgments: Promptly sending these essential documents shows your professionalism and gratitude while giving donors the information they need for tax purposes. By tracking key metrics, you can measure the duration and quality of your donor relationships and identify areas for improvement.

Metrics

Bonterra

JULY 30, 2025

Innovative features that transform giving Unleashing the power of individual giving Individual donations are vital to nonprofit sustainability, but barriers like clunky forms, limited payment options, and inefficient donor journeys can significantly lower conversion rates. Smart data sync for smarter fundraising : Say goodbye to siloed data!

Fundraising

Community Boost

OCTOBER 30, 2024

billion donated in the United States alone. Notably, 2022 also marked a milestone in digital giving, with online donations exceeding $1 billion for the first time ever. Let’s dive into what Giving Tuesday is, its history, and how nonprofits can leverage this day to kickstart year-round fundraising efforts. What is Giving Tuesday?

Nonprofit

Blackbaud

OCTOBER 30, 2024

They’re vague, don’t explain the impact of the donation, and ask for an arbitrary amount of money. Real relationships: Making an ask for a donation immediately after meeting someone is like asking to borrow a car from someone you just met—there isn’t enough trust built to warrant the interaction.

AI

NonProfit PRO

JUNE 16, 2025

hide(); }});--> Equity Decisions Systems, a provider of AI-driven fundraising technology, and Fund Raising Strategies have completed a multi-organization test proving that AI-powered donor analytics increase non-profit donations and campaign efficiency for house campaigns. Continue to your page in 15 seconds or skip this ad. rail-container).hide();

AI

Qgiv

JANUARY 8, 2025

Students can apply classroom knowledge in practical ways by handling money, calculating profits, and tracking donations. Everyone will jump at the chance to win a 50/50 prize or a basket of donated goods. Wishlists Donors love to give in-kind gifts because they know their donations will immediately impact your school.

Fundraising

Blackbaud

JULY 11, 2025

This metric , which measures how much a nonprofit spends on administration (such as rent, salaries, software licensing, etc.) At Giving Compass, we’re often asked how to find nonprofits that “give the largest percentage of their donation to the cause.” Here’s how you can use nonprofit data to make a bigger impact.

Metrics

GiveSmart

MARCH 12, 2025

If youre able to understand your donors, you give yourself an increased chance of personalizing their experience to keep them engaged and donating longer. Examples of quantitative data include metrics such as donation amounts, number of donors, and page views. In that case, youd have an easy way to attempt to boost donations!

Fundraising

GrantNews

JANUARY 2, 2025

In effect, increasing volunteer involvement and donations. As we reflect on the past year, we naturally wonder about the trends 2025 will bring nonprofits. While it is no surprise that trends are leaning towards AI and tech tools, you may be surprised to see how nonprofits might use AI. However, AI is still relatively new.

AI

Planned Giving

JANUARY 25, 2025

Capture data points like donation history, event attendance, and engagement metrics (e.g., Selection Criteria Focus on two factors: a donors capacity (financial means) and engagement history (frequency of donations, event attendance, or volunteer involvement). What is Moves Management? Verify contact details. email opens).

Management

Blackbaud

JULY 22, 2025

Retained donors are more likely to increase their donation amounts, contribute to special campaigns, and consider legacy giving, leading to greater long-term impact. Consider offering flexible options like smaller, recurring donations. Complicated giving process: If donating is difficult or inconvenient, people may not bother.

Retainer

Community Boost

OCTOBER 30, 2024

From simple “Donate” buttons to advanced fundraising campaigns , Facebook’s tools enable nonprofits to creatively engage supporters and drive donations. Facebook Live with Donate Button: Add a Donate button to the bottom of your Facebook Live videos , enabling real-time donations during virtual events.

Fundraising

Center for Major Gifts

JANUARY 25, 2025

Remove duplicates, verify contact details, and capture crucial data points like donation history, event attendance, and engagement metrics (e.g., Establish Criteria for Selection To narrow the field, balance two key factors: a donors capacity (financial means) and engagement history (how often they donate, attend events, or volunteer).

Management

Blackbaud

JANUARY 23, 2025

Driving Donations: Google Ads can direct potential donors to fundraising pages or showcase compelling stories that inspire generosity. Google Ad Grant Success Stories We helped Nakawe Project a wildlife conservation nonprofitoptimize their Google Ad spend with targeted search campaigns focused on raising awareness and driving donations.

Grant

The NonProfit Times

JANUARY 7, 2025

Founded by advertising technology executiveKris Johns, AdGood will partner with CTV publishers that donate unused ad inventory. AdGood will track and report on key performance indicators (KPIs), including impressions served, ad engagement rates, audience reach and conversion metrics, according to the announcement from the organization.

Publishing

Planned Giving

MAY 12, 2025

In todays fast-moving nonprofit space, its easy to get caught up chasing the next big thingAI tools, crypto donations, viral campaigns. Planned gifts, major gifts, and recurring donations are all built over time. Updated for May, 2025. Your donors arent looking for hype. Theyre deciding if youre worthy of their legacy. Its personal.

Fundraising

CauseVox

JUNE 3, 2025

From tracking every donation and interaction to segmenting audiences and automating outreach, a CRM gives you the visibility and control you need to deepen engagement and drive your mission forward. Its your behind-the-scenes powerhouse, working quietly in the background so you can focus on what matters most: making an impact.

CRM

Allied Grant Writers

MARCH 17, 2025

Traditionally, funding for these institutions has come from tithes, donations, and local fundraising efforts. Tithes and donations, while essential, are often subject to fluctuations due to economic cycles, demographic shifts, or changes in community engagement.

Funding

Center for Major Gifts

FEBRUARY 28, 2025

Reviewing past donation patterns, engagement levels, and event participation can provide valuable insights into a donors likelihood of making a major contribution. Unlike smaller, transactional donations, major gifts are often motivated by a donors deep emotional connection to a cause.

Fundraising

Blackbaud

MAY 5, 2025

This includes a formal grading rubric that aligns the questions on your application to specific metrics. Even when your grant review process involves internal staff or people who have reviewed applications before, it can still be a bumpy process. Processes and technology change. Life happens.

Grant

Center for Major Gifts

MARCH 22, 2025

Timing Is Everything The sooner you reach out after receiving a donation, the more meaningful the thank-you call becomes. Over time, measuring key metrics like retention rates and average gift size helps demonstrate the value of personal outreach. While it helps to have a loose script for guidance, avoid reading it word for word.

CRM

Allied Grant Writers

DECEMBER 26, 2024

Increased Visibility Securing local grants can enhance the credibility of a non-profit, attracting further donations and support from the community. Understanding the Power of Local Grant Money Local grant money serves as a vital resource for non-profit organizations striving to enhance their community impact.

Grant

Tom Ahern

JANUARY 30, 2025

Include Social Proof Why: Highlighting peer donations (Join 1,000 others whove given) triggers social conformity. Show Impact with Metrics Why: Quantifiable outcomes (Your $100 provides 20 meals) build credibility. Use a Strong Call to Action (CTA) Why: Direct, actionable language (Donate now to save a life) guides donors to act.

AI

Community Boost

APRIL 17, 2025

When nonprofits do engagement right, they build trust and garner support well beyond a single donation. When nonprofits do engagement right, they build trust and garner support well beyond a single donation. When people see that your nonprofit is honest and personal, they’re more likely to donate.

Nonprofit

Big Fundraising Ideas

DECEMBER 22, 2024

Key practices include setting clear objectives, analyzing metrics, and celebrating successes to foster accountability andmorale. Quantify results: Use metrics like satisfaction scores, participation rates, and budget comparisons to identify patterns. A well-structured review goes beyond numbers and focuses on the overall experience.

Fundraising

CauseVox

JULY 28, 2025

If you’ve ever been buried under spreadsheets, disconnected donor lists, and a mountain of data exports, you’re not alone. Nonprofits are collecting more data than ever before, but many teams feel stuck when it comes to making that data actually work for them. The Problem: Many Nonprofits Have the Data But Don’t Know How to Use It Here’s the catch.

Utilities