Why Timeless Fundraising Strategies Crush Fads, Gimmicks, and Quick Fixes
Planned Giving
MAY 12, 2025
Originally Published, October 22, 2010. Updated for May, 2025. Your donors arent looking for hype. Theyre deciding if youre worthy of their legacy. In todays fast-moving nonprofit space, its easy to get caught up chasing the next big thingAI tools, crypto donations, viral campaigns. Let others chase the next big thing.
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