Blackbaud

MARCH 11, 2025

However, we do know that donor demographics and fundraising methods are always changing. In 2023, the live-streamed event raised more than $8,200 for Make-A-Wish Georgia. In fact, walks have grown in popularity since 2020, according to the Blackbaud Peer-to-Peer Benchmark Report , and still produce the most revenue of any event type.

Fundraising

Blackbaud

JULY 16, 2025

Although the news is a little better for the retention of repeat donors, who account for 37% of all donors, even this loyal group shrunk by nearly 5% from 2023 to 2024. Predictive modeling combines wealth with socio-economic, demographic, behavioral, lifestyle, and past giving data to give you a fuller picture of your potential donors.

Fundraising

Grant Writing Made Easy

JULY 7, 2025

AI Tools Are Reshaping Grant Writing and Reviewing At Grant Writing Made Easier, we’ve been championing responsible AI use since 2023 , and the 2025 grant trends are underscoring that this trend isn’t going anywhere. A competitive advantage comes from embracing DEI as both an internal priority and a proposal centerpiece.

Grants

NonProfit PRO

JULY 14, 2025

And, as more organizations experiment with and invest in texting, it’s clear — with the investment in text messaging rising 75% from 2023 to 2024, according to M+R — that those organizations that try it are seeing value and scaling up. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail

NonProfit PRO

AUGUST 4, 2025

“In 2023, we had $198,000 in [DAF] grants in that two-week period. ’” So, what were the results of the direct mail campaign? “DAF Day last year was on Oct. 10, so over a two-week period, we saw an increase in DAF grants by nine times year-over-year,” Felico said. million in DAF revenue.” rail-container).hide();

Funding

NonProfit PRO

JULY 10, 2025

fundraising salary dipped slightly by 0.2% — from $96,621 in 2023 to $96,449 in 2024 — the median salary rose from $83,000 to $87,672, a 5.6% In 2023, women earned an average of $92,882 compared to $114,938 for men. Here are the top takeaways on the current state of nonprofit employee salaries from the report.

Retail

The NonProfit Times

DECEMBER 18, 2024

million people from 2023. This exodus might continue with results from a 2023 survey showing that about half of clinicians (doctors and nurses) in the U.S. In particular, median wage growth (or decline) has differed historically depending on the occupation, socioeconomic status, and demographics of workers. Approximately 16.9

Burnout

NonProfit PRO

JUNE 18, 2025

Covering the period from 2021 to 2023, the 2025 GPEI marks a pivotal effort to understand the latest information on conditions influencing philanthropy during a time of significant global challenges, including natural disasters, economic upheaval, and a global health crisis. setForceSafeFrame(true).addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail

NonProfit PRO

JULY 24, 2025

Submit NPOTY Awards Nominations Now Announcing the 2023 NonProfit Professionals of the Year Awards Comments Subscribe window.dfp_npp_ros_rectangle_1 = googletag.defineSlot("/124057991/npp_ros_rectangle_1", [[300,250],[300,600]], "napco-ad-npp_ros_rectangle_1").setForceSafeFrame(true).addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("pid",

Award

Future Fundraising Now

APRIL 1, 2025

It’s Generation Wah — the incredible generation of super-donors, defined as those born since 2023. They are highly emotional — they spend more time per day weeping and crying than any other demographic group! They don’t even know the concept of greed!

Fundraising

Candid

DECEMBER 6, 2023

Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S. For example, U.S.

Demographics

Candid

MAY 4, 2023

Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.

Demographics

Candid

JANUARY 4, 2023

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

Demographics

Candid

JUNE 20, 2023

Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. Our purpose at Candid is to get key information—like this demographic data—into the hands of those who rely on it to guide their decision making. nonprofits and foundations.

Demographics

Pamela Grow

SEPTEMBER 25, 2024

between 2022 and 2023. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1%

Demographics

Candid

JANUARY 20, 2023

Candid’s 2023 Seals of Transparency are here, and this year it’s even easier to earn your first Bronze Seal or update your current Candid Seal and take advantage of their perks. Earning your 2023 Candid Seals of Transparency is an essential first step to becoming eligible to use Apple Pay for accepting donations.

Strategic Plan

Candid

JANUARY 2, 2024

Here we highlight some of the most popular publications from 2023.  It describes learnings and findings from this diversion program’s aim to serve adults aged 18-26 years in Cook County, Illinois between May 2021 and June 2023. This evaluation looks at one such program, Supporting Education and Employment Development (SEED).

Policy

NonProfit PRO

MARCH 20, 2024

The latest GivingPulse tracked shifts from the third to fourth quarter of 2023 and year-long trends. Here are four insights from the report.

Demographics

NonProfit PRO

NOVEMBER 1, 2023

Baltimore 2023 National Conference: The Spark Igniting Collaboration. 5-7, Philanos is hosting PowerUP! The three-day national conference is for leaders who believe in the power of women’s collective giving to create impact in local communities.

Conference

Candid

MARCH 28, 2024

Candid began collecting demographic data from nonprofit organizations in July 2019, encouraging them to share information on their leadership, staff, and board members on their nonprofit profiles. Among organizations that did not share demographic data, 65% were unaware that this section of their profile was incomplete.

Demographics

CauseVox

AUGUST 31, 2023

Dive into our 2023 CauseVox Giving Study to unveil the distinct giving behaviors of different generations and the habits of high-earning donors. Crafting Tailored Donor Experiences : Strategies to resonate with different demographics, combining efficiency and personal touch. But was this trend uniform across all donor categories?

Demographics

Candid

FEBRUARY 28, 2024

Candid is the largest source of data about the demographics of nonprofit leaders, board members, and staff. Candid typically shares organizations’ “latest available” demographic data, i.e., their most recent submission. Just over half (52%) of nonprofits that have shared demographic information since 2019 have done so more than once.

Demographics

Candid

MAY 2, 2024

As the largest source of nonprofit demographic data, at Candid we’re often asked whether this push has resulted in actual change. For this article, we use our archival demographic data to examine i whether there has been an increase in racial diversity among nonprofit leaders between 2020 and 2023. The answer is…yes and no.

Demographics

Candid

FEBRUARY 29, 2024

In February 2023, we officially launched Demographics via Candid , an initiative that empowers nonprofits to share their demographic data one time, through the Candid profile, where it can be accessed and reused by funders and other stakeholders across the field.

Demographics

Ann Green's Nonprofit

JULY 30, 2024

decrease in 2023 after inflation, showing how challenging it is for donors and nonprofits to keep up with inflation rates. Don’t limit your analysis to basic data points like demographic information or average gift size. Charitable giving saw a 2.1% Studying a variety of attributes and data fields.

Ethics

Blackbaud

NOVEMBER 7, 2023

A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year. Know your target demographic. Male or female? Young or old?

Demographics

Candid

MARCH 6, 2024

Candid did something bold in 2023: We asked that funders put their trust in us by providing unrestricted grant support for our planned mission-critical work—projects we believed would make the biggest impact for the sector at large. It was also the most downloaded Candid report in 2023.

Demographics

Candid

FEBRUARY 16, 2023

On February 14, Candid launched Demographics via Candid, a campaign through which we partner with organizations across the social sector to encourage demographic data sharing. The government’s recent proposal for updating the 1997 standards – open for public comment until April 12, 2023! What’s changed?

Demographics

Candid

JUNE 12, 2023

In mid-May 2023, shouts of joy could be heard in the Candid offices. In fact, between August 2022 and April 2023, the IRS released very little 990 data at all. Details and impact of the May 2023 990 release Between May 5–18, 2023, the IRS released around a million 990 files. Or maybe there was a landing on Mars.

Demographics

Millionaire Grant Lady

JULY 24, 2024

Common questions in a grant proposal ask about the demographics of the people you serve, how many people you serve, or the impact of your programs. Read our article here about our 2023 successes. Provide demographics of constituents served up to this point of this fiscal year. All of these questions indicate a need for data.

Grant Writing

NonProfit PRO

NOVEMBER 9, 2023

Corporate philanthropy, corporate social responsibility, and environmental, social and governance have become an essential ingredient in organizational culture and purpose. So what does this shift mean for the current state and near-term future of corporate philanthropy?

Government

Candid

NOVEMBER 28, 2023

They can take on the responsibility for gathering commonly requested information that’s already available to them, like a nonprofit’s address, mission, the demographic makeup of its staff, leadership, and more. From the funder’s perspective, the grant period is November 2023-October 2024.

Grants

Ann Green's Nonprofit

FEBRUARY 8, 2024

By Logan Lewis In 2023, donor retention was down significantly from the previous year. Common segment categories include demographics, psychographics, philanthropic history and behavior, and communication preferences. Leveraging data and making tweaks to donor-facing forms helps your nonprofit build stronger relationships.

Retainer

Candid

AUGUST 30, 2023

As we experience an ongoing shift toward equity-centered grantmaking, some foundations are seeking demographic data on their grantees and nonprofit communities to track, measure, and make informed decisions about the diversity within their grantmaking portfolios. million in June 2021.

Demographics

Candid

MARCH 23, 2023

To further support nonprofits in making the case for funding, we encourage them to share their organizational leadership’s demographic makeup. Finally, in early 2023, we will offer virtually all capacity-building trainings at no cost to individuals.

Demographics

NonProfit PRO

JUNE 30, 2023

Merkle has launched Merkury's identity resolution engine at Snowflake Summit 2023. The platform helps companies grow and own their own cookie-less private identity graph to better recognize, understand, and serve their customers across all channels in real time.

Engineering

Candid

JULY 2, 2024

Based on what we learned from the pandemic, in 2023, we started the Safety Net Grants program, which supports social service providers responding to the essential needs of marginalized communities and vulnerable residents. Over 10 weeks, we distributed 181 grants totaling $4.5

Application