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Unlocking sector-wide benefits with Demographics via Candid  

Candid

To date, over 75,000 nonprofits have contributed their demographic data to Candid, representing an increase of 50% since 2022. Were proud of the impact Demographics via Candid has made so far, and it could not have been done without the dedicated efforts of nearly 200 partners.

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Who is sharing nonprofit demographic data with Candid? 

Candid

Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

between 2022 and 2023. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1%

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New year, new look. Introducing 2022 Candid Seals of Transparency.

Candid

Be one of the first organizations to earn a new 2022 Seal of Transparency to display on your Candid nonprofit profile and website. Nearly 80,000 nonprofits have recognized the value of demonstrating transparency through these Seals. How to earn a 2022 Seal . Here is what you’ll need to earn a 2022 Seal of Transparency: .

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2024 holiday wish list: nonprofit edition

Candid

Another way to reduce paperwork is for grantmakers to ask applicants to share demographic data in their Candid nonprofit profiles instead of requiring them to provide it in each application. Reimagining grantmaking with data collaboration at scale. What do we know about recent trends in unrestricted funding?

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The ‘invisible majority’: What we know about very small nonprofits

Candid

We define very small nonprofits as 501(c)(3) organizations with a Form 990-N filing requirement per the 2023 IRS Business Master Files that also filed a Form 990-N in 2022 or later. i Other nonprofits represents 501(c)(3) organizations that filed a Form 990 or 990-EZ in 2022 or later. By this criteria, nearly 60% of U.S.

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A $65 Billion Wake-Up Call for Nonprofits—How to Survive the Shift

Center for Major Gifts

2022: Donations dropped to $386.76 In other words, more than $100 billion less was donated by individuals in 2022 and 2023 combined compared to 2021. By 2022 and 2023, economic conditions shifted, impacting charitable giving. This demographic shift could lead to a long-term fundraising decline unless nonprofits adapt now.