article thumbnail

10 Metrics to Track Your Fundraising Campaign Success

Hands-On Fundraising

However, the most reliable source of information about what works for your […] The post 10 Metrics to Track Your Fundraising Campaign Success appeared first on Hands-On Fundraising. For example, industry experts will tell you that personalization is key to stewarding donor relationships.

Metrics 157
article thumbnail

How to Make Your Nonprofit Messages Stand Out In a World Filled With Information

Ann Green's Nonprofit

Our world is chock full of information. And in our current climate of crisis and uncertainty, its information overload on steroids. And in our current climate of crisis and uncertainty, its information overload on steroids. But in this deluge of information, they might miss your messages. Whats your intention?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Two Must-Know Metrics to Supercharge Your Donation Forms

Blackbaud

Once donors begin entering their information, conversion rates can soar to more than 50%. These metrics provide a clear picture of how effectively your donation form is performing and where there are opportunities for growth. How to Find Your Conversion Rate Identify the donation form you want to evaluate. Communicate impact.

Metrics 95
article thumbnail

Nonprofit Marketing Analytics: Which Metrics to Watch and Why

Blackbaud

By tracking the right metrics, you’ll be able to determine what parts of your nonp rofit advertising stra tegy are successful and what needs to be adjusted. But what metrics are the right ones to monitor? Impressions What is this metric? Click-Through Rate What is this metric? Bounce Rate What is this metric?

Metrics 119
article thumbnail

Toward transparent metrics

Candid

In addition to communicating their mission and strategies and disclosing financial information, these nonprofits share quantitative data about their progress and results (such as how many program participants gained employment or reported improved health indicators). Who shares their metrics? . What kinds of metrics are shared? .

Metrics 98
article thumbnail

4 Financial Metrics to Increase Transparency for Your Nonprofit

Blackbaud

Every day, you and your donors are inundated with thousands of pieces of news and bits of information. You want your donors to trust your work, your impact, your stewardship of resources, and your connection to the community, and stand out in a sea of information. It can be tricky to figure out what’s real and who you can trust.

Metrics 116
article thumbnail

How Your Nonprofit Can Stand Out in a Sea of Information

Ann Green's Nonprofit

Our world is packed with information, too much at times. But in this sea of information, they might miss your messages. Don’t muddle your messages with too much information. Measuring your email metrics will help you communicate more effectively. When I was growing up, we just had a few TV channels to choose from.