The NonProfit Times

NOVEMBER 19, 2024

A donor funnel defines a static plan in which messaging is pushed out based on calendar or campaign timing. Gather as much demographic, psychographic and transactional information as you can. Emotion-filled social media channels, robust search strategies and video-forward content help increase mission awareness.

Donation

NonProfit PRO

JULY 28, 2025

Native live streaming, external calendar syncing, and new integrations with Microsoft 365 and Teams further simplify board workflows across dispersed teams. Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Government

amplifi

AUGUST 22, 2024

The answer lies in harnessing the power of social media. Why is social media important for GivingTuesday? Social media offers a unique platform to reach a vast audience quickly and effectively. Additionally, the interactive nature of social media encourages sharing, which can drastically increase your reach.

Media

CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. So, are you ready to harness the power of social media for your fundraising efforts?

Media

Just Write Grants

DECEMBER 4, 2023

Ready to turn your nonprofit's social media feed into a buzzing hive of activity? Whether you're a social media newbie or a savvy poster, get ready for some fresh, fun ideas that will make your nonprofit's message stick in the hearts and minds of your audience. It's perfect for sharing compelling photos and videos.

Media

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! The good news? We’re here to help!

Media

Pamela Grow

FEBRUARY 27, 2024

You might set a SMART goal like this: “Increase the number of matching gifts we receive by 15% before April of next year through informational social media posts and personalized email outreach to match-eligible donors.” Do many of your donors prefer receiving updates on social media? Demographics. Segment your audience.

Nonprofit

Candid

MAY 2, 2022

Candid and the Center collaborated to encourage Center members to update their profiles with enough information to earn a Gold Seal, which requires organizations to share demographic information about their leadership. They also received a downloadable file of all the demographic data available in GuideStar. .

IT

Blackbaud

JANUARY 26, 2024

You can then set up a meeting with your prospective partner to discuss their values, audience demographic, and whether they’re a good fit for your organization (and vice versa). Media sponsorship: Want to spread the word far and wide? Think radio promotions, TV ads, and eye-catching print advertisements.

Pass-Through

Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Facebook allows you to target specific demographics for a minimum of one dollar a day. Include your ad campaigns in your content calendar to maximize their return on investment.

Demographics

Qgiv

MAY 23, 2022

It’s no secret that social media is one of the most important marketing tools a nonprofit can invest in. Almost three-quarters of all American internet users are on at least one social media platform and spend an average of two hours every day scrolling through social media feeds, liking, sharing, and commenting on posts.

Media

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Media

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. billion people were using social media worldwide in 2021, and that number is only expected to increase over time. To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy.

Media

GiveSmart

OCTOBER 11, 2023

Some sample segments your organization should consider include: Donation frequency Donation amount Event or campaign involvement Recurring donor status Generation ZIP Code Demographics Segmentation allows you to better target donors and personally tailor messages based on their preferences, previous actions, and more.

Retainer

CauseVox

DECEMBER 8, 2023

Move beyond basic demographics to understand motivations, interests, and communication preferences. When outlining each fundraiser, use a fundraising calendar to maintain a balance—ensuring enough activities to meet budgetary needs without overstretching your resources.

Calendar

Qgiv

SEPTEMBER 4, 2024

If you divide your donors into categories based on factors such as giving history, interests, and demographics, you can create targeted campaigns that resonate with each segment. Similarly, major holidays or special events can provide unique opportunities to connect with your donors.

Demographics

The Fundraising Coach

JUNE 9, 2023

Donors circle their favorite golf fundraisers on the calendar every year as a can’t miss event. Leverage channels such as Google Ad Grants , social media, email, and direct mail to rally your supporters for your tournament. They look forward to time spent on the golf course, doing something they enjoy in support of a good cause.

Fundraising

CauseVox

OCTOBER 1, 2024

Despite annual donations decreasing the 2023 CauseVox Giving Study found that individuals, especially the younger demographic, remain steadfast in their commitment to philanthropic endeavors. GivingTuesday has historically been famous for engaging audiences on social media. This ultimately builds momentum for the campaign.

Nonprofit

Greater Giving

JANUARY 9, 2024

Let’s take a look at 15 Fundraising revenue streams your nonprofit can utilize when planning your annual fundraising calendar. Integrating these platforms with your website and social media enhances accessibility and encourages online giving. These campaigns can run solo, in tandem, or over-lap at times.

Fundraising

Qgiv

AUGUST 23, 2022

While it may be tempting to stick to one marketing channel, a multi-channel strategy uses email, social media, text messaging, and direct mail, to reach a wider audience and generate more excitement for your auction. One place to start is by looking at the demographics of your donors and supporters. Social media marketing.

Media

Fundly

APRIL 12, 2024

View bookings for buildings, rooms, and fields, and show them on a single, centralized calendar to avoid booking conflicts. Add any closures to the calendar that will affect bookings or your community’s program schedule. Social media. Then, manage your social media strategy alongside your other marketing channels.

Software

GiveSmart

JULY 2, 2024

For instance, you might use a donate button on your website and social media, allowing out-of-state donors to support your efforts. For example, you could use certain social media platforms to engage a younger crowd or encourage sharing to leverage large peer networks. Preferred communication channels. Primary motivations for donating.

Fundraising

The Fundraising Coach

MARCH 13, 2023

Demographic information , such as location and gender. Organize an easy-to-share calendar of upcoming events. You’ll want to avoid the headache of combing through a backlog and searching for specifics you missed on the first go. Consider important member data such as: Contact information , including phone number and email addresses.

Software

Qgiv

AUGUST 22, 2024

It not only helps generate buzz and excitement but also provides a compelling reason for individuals to mark their calendars. By tailoring your invitations to different demographics—such as age groups, interests, or previous involvement levels—you can make your appeal more relevant and compelling.

Template

Qgiv

JUNE 23, 2021

Once you’ve determined your ideal audience, consider what you know about them and the media they consume. 39% of Gen X respondents said they’re most likely to give as a result of a post they see on Facebook or other social media channels. 27% of Millennial respondents wanted to see updates about the causes they support on social media.

Fundraising

Qgiv

OCTOBER 27, 2021

Another thing to take into consideration is the demographic and situation you’re trying to find volunteers for. Send out social media blasts. Social media is a great place for making connections, especially when it comes to finding new volunteers. Partner with local media. Do so frequently. Request a Demo.

Pass-Through

Qgiv

NOVEMBER 17, 2022

Keep supporters updated with email blasts about fundraisers they can participate and set up a social media calendar to easily post across social media platforms. Data like demographic information, giving histories, wealth indicators, and more can help you connect with your donors on a more personal level. Design tools.

Fundraising

Qgiv

JANUARY 16, 2024

With Mailchimp, you can promote your fundraising event through email, social media, landing pages, postcards, and more. Utilize this software solution to enhance the promotion of your fundraising event by effortlessly scheduling content, managing access to various social accounts, and cultivating your nonprofit’s social media presence.

Software

OneCause

JANUARY 31, 2024

Does your cause have a specific demographic? Keep the following questions in mind as you consult your calendar: Are we planning far enough in advance? Social media (Facebook, Twitter, Instagram, etc). Then, convert the same image to a JPG to share on social media. Is this an annual event? Print ads in local newspapers.

Fundraising

Fundly

MAY 18, 2021

For example, if your donor base tends to skew towards an older demographic, you might appeal to them with a direct mail or fundraising letter campaign. They would then pay via email, social media, or text message. Spread the word about your event on social media, via email, and with flyers.

Fundraising

Get Fully Funded

SEPTEMBER 21, 2021

I remember trying to sell calendars as a public school fundraiser when I was about 8. An Idea Donor Profile is a description of your typical donor, based on demographics and psychographics. Create a Fundraising 101 calendar for the year. Run a social media campaign focused on love. That was me. It was HARD!

Fundraising

Pamela Grow

JULY 24, 2024

Donor engagement at auctions looks different depending on your target audience’s demographics, preferences, and lifestyles. Add your auction to your online event calendar and create a landing page explaining all of the important event details. Social media. Email marketing.

Procurement

Qgiv

JANUARY 24, 2024

As mentioned above, a lot of this work is done online, in this case through your social media presence, email campaigns, and website traffic. Take a look at your social media. What does your social media look like? Use social media, an often free resource, to get the word out about your nonprofit. And the list goes on.

Fundraising

Pamela Grow

JANUARY 14, 2021

Your organization’s social media should complement your fundraising strategy. You’ll get a firm handle on your data quality and hygiene, donors’ giving history, trends specific to your organization, demographic information and more. Download your new Fundraising & Marketing Calendar to keep you on track.

Nonprofit

CauseVox

JANUARY 16, 2025

To make the process as easy as possible for you, weve created a free fundraising goals and calendar template. Download Your Fundraising Goals and Calendar Template: How to Create Your Annual Nonprofit Development Plan 1. Move beyond basic demographics to understand motivations, interests, and communication preferences.

Calendar

Community Boost

OCTOBER 30, 2024

This can be achieved through various formats, from SEO-optimized blog posts to dynamic social media and email campaigns that resonate on a personal level. Social Media Content Strategies To complement your SEO efforts, social media offers a dynamic way to connect with your audience in real time.

Nonprofit