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Two Must-Know Metrics to Supercharge Your Donation Forms

Blackbaud

In the competitive world of online fundraising, your donation form is your gateway to success. With countless nonprofits vying for donors’ contributions, it’s crucial to understand how your donation form stacks up against industry standards. How to Find Your Conversion Rate Identify the donation form you want to evaluate.

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2024 Year-End Recap: Evaluating Fundraising Events

Greater Giving

Whether your events included auctions, galas, or virtual campaigns, understanding key metrics and takeaways will set you up for even greater success next year. Key Metrics to Evaluate Your Fundraising Events When assessing your events, focus on measurable outcomes that align with your goals. Looking for more expert tips?

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Tips and Tricks to Fine-Tune Your Donation Form

Blackbaud

Creating an effective donation form is crucial for maximizing contributions and ensuring a seamless donor experience. As a result, optimizing your donation form can significantly impact your fundraising success. What makes a donation form accessible? Perceivable: Is your donation form easy to locate on your website?

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12 Donation Request Letter Templates to Help Raise More

Qgiv

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter?

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12 Top Financial Metrics Nonprofits Need to Know

Blackbaud

In this post, we’ll break down the key financial metrics every nonprofit should monitor, explain why they matter, and provide actionable guidance on how to use them. The metrics you emphasize will depend on your funding sources, financial situation, and strategic goals. over the fiscal year. over the fiscal year.

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Building an Effective Online Donation Process: Expert Tips

Get Fully Funded

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done. Have they given recent donations to organizations similar to yours?

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