Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

Donation 52

Donation CRM Media Software 52

Blackbaud

NOVEMBER 7, 2024

have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done. Have they given recent donations to organizations similar to yours?

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CRM Donation Media Metrics 105

Blackbaud

APRIL 24, 2025

This cadence can include a series of emails that thanks them for their donation, welcomes them to the organization, and shares additional resources to learn more about the organization. Mistake #4: Recurring Giving Has Slipped from Your Priority List Fail: Your organization focuses exclusively on one-time donations.

Fundraising 71

Fundraising Metrics AI CRM 71

Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

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Metrics Fundraising Funding Donation 98

Blackbaud

JANUARY 23, 2025

Driving Donations: Google Ads can direct potential donors to fundraising pages or showcase compelling stories that inspire generosity. Google Ad Grant Success Stories We helped Nakawe Project a wildlife conservation nonprofitoptimize their Google Ad spend with targeted search campaigns focused on raising awareness and driving donations.

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Grant Grants Utilities Nonprofit 104

Blackbaud

OCTOBER 30, 2024

They’re vague, don’t explain the impact of the donation, and ask for an arbitrary amount of money. Real relationships: Making an ask for a donation immediately after meeting someone is like asking to borrow a car from someone you just met—there isn’t enough trust built to warrant the interaction.

AI 105

AI Metrics Fundraising Training 105

Candid

NOVEMBER 8, 2022

I was familiar with using data from Candid to evaluate a nonprofit as a prospective employee or when considering giving a donation—I love digging into a 990 ! from 2016–2018 and added a number of financial metrics to the spreadsheet. The post Does your nonprofit mission statement drive donations?

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Donation Nonprofit Budget Metrics 137

Ann Green's Nonprofit

DECEMBER 5, 2023

Leverage these cost-effective strategies to shape your website into a powerful marketing tool: Create event and campaign landing pages: Dedicated landing pages can help you dive deep into the details of your upcoming events and spotlight why it’s worth your audience’s time to register, donate, or take another relevant action.

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Budget Media Donation Education 287

Just Write Grants

NOVEMBER 19, 2024

In this blog post, we’ll explore key tactics and best practices for raising the most money in December, ensuring your organization ends the year on a high note. Highlight how donations can make a difference during this season of giving. Ensure your donation page is easy to navigate and mobile-friendly.

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Fundraising Metrics Utilities Nonprofit 52

Blackbaud

NOVEMBER 5, 2024

And once you’ve shared your report with stakeholders, be sure to track engagement metrics afterwards to see how well your report performed and in which ways it could be strengthened in the future. Audiences can be categorized into different segments based on their demographic information and donation behavior.

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CRM Demographics Metrics Education 116

Community Boost

OCTOBER 30, 2024

For more insights on how to build a strong community for your nonprofit, be sure to check out our Community-First Marketing blog. billion donated in the United States alone. Notably, 2022 also marked a milestone in digital giving, with online donations exceeding $1 billion for the first time ever. How Does Giving Tuesday Work?

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Nonprofit Media Donation Goals 98

The Fundraising Coach

SEPTEMBER 19, 2022

Most nonprofits already have a dedicated website with donation pages, blog content, contact forms, testimonials, and other information about their cause. A well-designed website helps raise brand awareness, drive donations, and make connections with your supporters. . Why Are Website Data Metrics Important? Page Views.

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Metrics Donation Media Goals 64

amplifi

JANUARY 30, 2025

But you should look closely at how recently someone gave, how consistently they donate, how long theyve supported you, and how they engage with your nonprofit. At amplifi, we use the 12-month metric but feel free to choose what works best for your audience. This metric can be a little trickier to track. Engagement.

Metrics 69

Metrics Donation Budget Readiness 69

Blackbaud

JANUARY 28, 2025

Case in Point According to the 2023 M+RBenchmarks report, nonprofits that maintained consistent branding and simplified their donation pages saw marked improvements in conversion rates. Studies show that more than half of supporters want to know an organizations story before deciding whether to donate.

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Nonprofit Readiness Media Metrics 96

Blackbaud

NOVEMBER 20, 2024

Or an airline could donate frequent flier miles to cover an organization’s travel expenses. How to Measure: Use metrics like sponsorship revenue growth, cost of acquisition, and renewal rates to evaluate which partnerships are delivering the best financial returns. Tell a compelling story that pulls at the heartstrings.

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Finance Funding Metrics Nonprofit 98

Blackbaud

DECEMBER 19, 2024

A user-friendly donation form helps too. Findings from M+RBenchmarks reveal that simplifying donation pagesstreamlining fields and focusing on clarityleads to better conversion rates. For example, do you want to increase online donations by 15% in the next year, or reduce your sites bounce rate by 10%?

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Nonprofit Engineering Metrics Goals 98

Greater Giving

NOVEMBER 18, 2024

Between the holiday spirit, the push for tax-deductible donations, and people reflecting on how they can give back, it’s the perfect storm of generosity. What metrics will you track? Show how donations make a difference with real stories and photos. Highlight the impact of GivingTuesday donations and keep the energy high.

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Goals Metrics Media Donation 52

Qgiv

JANUARY 8, 2025

Students can apply classroom knowledge in practical ways by handling money, calculating profits, and tracking donations. Everyone will jump at the chance to win a 50/50 prize or a basket of donated goods. Wishlists Donors love to give in-kind gifts because they know their donations will immediately impact your school.

Fundraising 98

Fundraising Donation Education Award 98

Blackbaud

JULY 31, 2024

What does the path to a $50 million donation look like? They are activists, donating professional services, fundraising, serving on boards, and organizing events. If you hope to secure a donation of $50 million or more from this kind of donor, it behooves you to give great thought as to what you would use it for.

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Donation Proposal Funding Professional Services 105

NonProfit PRO

JUNE 11, 2025

These grants are fully funded by the Foundation’s in-store Round Up program, where 100% of donations collected at checkout stay local to support health and wellness programs. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", setCollapseEmptyDiv(true).setTargeting("ic",

Award 66

Award Retail Grant Grants 66

Qgiv

OCTOBER 17, 2024

Your nonprofit donation page is a crucial tool for gaining and keeping new donors for your organization. Online donating is far and away donors’ favorite method, with 63% of donors saying they prefer to give online with a credit or debit card. Learn how to set up a donation page with our preferred solution, Qgiv by Bloomerang.

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Donation Fundraising Software Media 98

Tech Soup

NOVEMBER 14, 2014

One of the easiest ways to do that is through your organization's blog. How can you lead your audience back to your blog again and again for exclusive information, stories, and updates about the campaign? As the progress meter advances, each new milestone could unlock a new piece of exclusive content on the blog.

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Metrics Nonprofit Fundraising Donation 69

Greater Giving

MARCH 27, 2025

Then, it has two CTAs: one for donation opportunities and another that highlights an online store and adoption program. Enter those words or phrases into a tool like Google Keyword Planner to discover their monthly traffic, click-through rate, and other relevant metrics. Promote initiatives and involvement opportunities.

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Nonprofit Engineering Media Donation 59

Strategic Grants

MAY 18, 2025

To that end, estimating the dollar value of your volunteer program is an important metric you should consider measuring and tracking. Valuing volunteers for in-kind contributions Putting a dollar figure on something delivered in-kind makes the worth of that resource more tangible.

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Strategic Plan Budget Applicant Application 59

Ann Green's Nonprofit

OCTOBER 2, 2024

Participate in cross-blogging. Cross-blogging opportunities require your nonprofit to partner with similar organizations to write posts for their online blog audiences. Outline the mutual benefits of this opportunity—by writing posts for your nonprofit’s blog, your partners will also be able to reach a new audience.

Media 177

Media Education Fundraising Engineering 177

Qgiv

DECEMBER 13, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter? How do you write a fundraising letter?

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Template Donation Goals Fundraising 98

Qgiv

JANUARY 12, 2022

To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. Fundraising Metrics. One of the most crucial data sets to keep an eye on are your fundraising metrics. Social Media Metrics. Fundraising Event Metrics. Email Marketing Metrics.

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Metrics Nonprofit Media Readiness 98

Tech Soup

JANUARY 28, 2014

We have ventured into setting up computer labs now, along with donations to education. Their work is straightforward: fix up donated computers and give them to needy children. He called Reaster and asked him to get it running again, so he could donate it. He got several and began refurbishing and donating them.

Donation 85

Donation Electronics Education Metrics 85

NonProfit PRO

JUNE 13, 2025

Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", rail-container).hide();

Funding 59

Funding Retail Fundraising Award 59

Blackbaud

JUNE 21, 2024

Whether it’s GivingTuesday or the final day of a major fundraising campaign, texts are one of the best ways to spread the word about urgent calls for donations and attract attention to your time-sensitive campaign. In addition to these metrics, choose key performance indicators (KPIs) based on your unique goals.

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Metrics Goals Fundraising Donation 115

Greater Giving

DECEMBER 2, 2024

Their key responsibilities include: Developing donor appreciation strategies that fit your audience Creating marketing materials that encourage long-term donor engagement Tracking donor engagement metrics and identifying improvement areas They may also brainstorm additional ways for donors to contribute to your mission.

Fundraising 52

Fundraising Proposal Metrics Procurement 52

Candid

JANUARY 19, 2022

Additionally, videos can be infused into other online marketing efforts, such as social media campaigns or blog posts. The donor journey is the steps your supporters take from initial awareness of your mission to donating. . Include the URL or a link to your online fundraising page and explain how donations make a difference.

Metrics 105

Metrics Demographics Media Donation 105

Fundly

JANUARY 20, 2025

Top Features of Fundly vs. GoFundMe Successful fundraising requires more than putting up a donation page and waiting for donations to come in. Encourage more donations by creating multiple giving levels with custom incentives. Access real-time data on campaign updates, page views, donations received, and other key metrics.

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Funding Goals Donation Fundraising 52

Big Fundraising Ideas

DECEMBER 22, 2024

Blog Summary: Post-school fundraiser reviews are essential for ensuring long-term success and continuous improvement. Key practices include setting clear objectives, analyzing metrics, and celebrating successes to foster accountability andmorale. What Are the Best Practices for Conducting a Post-School Fundraiser Review?

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Fundraising Metrics Training Goals 52

Get Fully Funded

DECEMBER 9, 2024

This might mean inspiring individuals to donate , volunteer, advocate, become a peer-to-peer fundraiser, or otherwise support your cause. Use CTAs to encourage supporters to take actions that align with your goals, such as donating, volunteering, or joining your grassroots advocacy campaign. Thats where calls to action (CTAs) come in.

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CRM Donation Consulting Consulting 52

Critical Fundraising

DECEMBER 13, 2022

Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles from the previous month that have adopted a critical fundraising mode of thought. Evan Feinberg says the efficiency metrics used by ratings agencies such as Charity Navigator aren’t the right ones. True enough.

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Lobbying SAM Metrics Fundraising 52

Tech Soup

SEPTEMBER 2, 2022

You can use it to monitor growth in your site, spot the more popular pages or blog posts, and assess the effectiveness of your marketing strategies. This can help you to tailor your site and strategies towards potential volunteers and supporters, building awareness and growing donations.

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Metrics Donation IT Management 77