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The most read Candid insights articles in 2024: Fundraising, AI, and diversity 

Candid

As 2024 draws to a close, we wanted to share some of the most read articles we published this year. Not surprisingly, the Candid insights article with the most pageviews brings together two hot topics, one cyclical and one perennial: elections and nonprofit fundraising. What can fundraisers do? by Chris Maddocks, Blue State.

AI
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Have a Matching Gift? Maximize Its Potential with Automated Matching 

CauseVox

Picture this: as donations roll in, a progress bar fills up automatically, showing exactly how close you are to hitting your matching goal. Plus, when there is a match in place, these metrics automatically double! It’s an incredible way to rally support and reach your fundraising goals faster!

IT
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Return on Mission: A Framework to Measure Success at Philanthropic Organizations

Blackbaud

Coffman stated in their GuideStar article : Theres no question that nonprofit organizations have an obligation to manage their finances responsibly. To better understand the shortcomings of for-profit metrics as a true measure of nonprofit success, lets look at how return on investment (ROI) is calculated.

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Elevate Your Proposals: Effective Grant Writing Examples for Students

Allied Grant Writers

To be successful in securing grant funding, individuals must grasp the basic components involved in the grant application process, including eligibility criteria, application procedures, and evaluation metrics. For more in-depth information on grants, refer to our article on what is a grant. Provide social services.

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Convert the Next Wave of Rage Donors into Lifelong Supporters

Blackbaud

Qualifying has one goal: to turn your pool of rage donors into a curated list of potential long-term supporters. Do they have the wealth and propensity to give more? What are their interests beyond politics? Has the rage donor responded to any of your communications?

CRM
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How to Use AI for the Right Ask (Without Being Creepy)

Blackbaud

In this article, we’ll explore the power in aligning AI technologies and methodologies by showing you how AI can support every stage of the ask, ultimately helping you raise more dollars for your organization, without being creepy. Its value lies in solving complex, role-specific problems—like assisting a fundraiser in making the right ask.

AI
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8 Tips for GivingTuesday Social Media Posts

CauseVox

Study Social Media Analytics Monitor Analytics Diligently This means tracking your website and social media metrics like page views, click-through rates, and the time spent on various sections of your website and social media platforms. These metrics can unveil which stories or content pieces resonate most with your audience.