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The 10 Most Popular ENGAGE Articles of 2024

Blackbaud

As we look back on the past year, we would like to present the top 10 articles that captivated our readers’ attention and provided valuable insights and practical advice for our community. Trending topics included artificial intelligence (AI), fundraising strategies, and maintaining strong finances for nonprofits.

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How to Use AI for the Right Ask (Without Being Creepy)

Blackbaud

If an appeal feels like it was written by a robot, it likely was generated by AI. Such subpar messages may be the reason that 63% of fundraisers feel uncomfortable using AI for personalized donor communications. But here’s the thing: AI doesn’t have to feel creepily robotic or impersonal.

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The most read Candid insights articles in 2024: Fundraising, AI, and diversity 

Candid

As 2024 draws to a close, we wanted to share some of the most read articles we published this year. Fundraising and AI Nonprofit fundraising in an election year is especially tough. To bot or not to bot: Using generative AI in grantwriting by David Holmes and Kristin Hanlin, Candid. What can fundraisers do? by Guy Mika, Candid.

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AI Yay Yay Clairity Click-it: Nonprofit Links + Free Resources

Clairification

This blew my mind: Seth Godin wrote people are really making good use of the free AI on his blog – and so far, it’s pretty trustworthy. For a modest $100/year you get all my new blog articles, monthly tips, bonus tips, templates and worksheets, course and product discounts, and access to archived posts, webinars, and podcasts.

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2024 holiday wish list: nonprofit edition

Candid

Heres what you told us, along with a few articles that offer a deeper dive into each of the items on this nonprofit wish list: #3: Less paperwork for grants (14%) We know nonprofits are often overburdened by long, complicated, customized grant applications and reporting that require hours and hours of staff timeeven for small grant amounts.

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Tips for using AI technology to do good—safely and ethically 

Candid

As generative AI tools like ChatGPT become increasingly widely available, the need to ensure they’re used safely and ethically also becomes ever more urgent. While AI technology can create efficiencies for cash-strapped nonprofits, we need to make sure the way we use AI is aligned with our missions to do good.

Ethics 52
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Why Google Isn’t Enough: Finding Hidden Grant Opportunities for Nonprofits

Millionaire Grant Lady

I use Google to look things up every day, from addresses to recipes to news articles. Just as you shouldnt use AI to write your grant applications , you shouldnt use Google or AI to search for opportunities. But cant AI generate a list of foundations for me? But cant AI generate a list of foundations for me?

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