Blackbaud

JULY 22, 2025

Cost-Effectiveness Acquiring new donors can prove significantly more expensive than retaining existing ones. to acquire a new donor , while existing donors only cost about 20 cents to retain. Retained donors are more likely to respond to annual giving campaigns, major fundraising events, and emergency appeals.

Retainer

Selfish Giving

FEBRUARY 5, 2025

Effective audience research is essential for nonprofits looking to expand or retain their audiences. Apply IDEA principles (Inclusion, Diversity, Equity, Accessibility) Prioritize underrepresented voices, remove participation barriers, and ensure ethical storytelling. Making audience research a habit is key!

Funding

Ann Green's Nonprofit

JULY 30, 2024

Use ethical and organized data collection methods. However, you’ll need to consider the ethics of collecting this information. The three main ethics to keep in mind are consent, confidentiality, and communication. If current trends continue, stewarding and retaining a loyal donor base will only become more important.

Ethics

Qgiv

JULY 10, 2023

Whether your donors are transactional or high value (including mid-level and recurring donors) or participatory (like event participants and volunteers), building healthy relationships with them today—and retaining them—recognizes the responsibility we all have to our constituents, our communities, and, ultimately, to ourselves.

Retainer

Center for Major Gifts

NOVEMBER 25, 2024

They want to retain major donors but find it difficult to enlist them after the initial gift. A major donor stewardship program can help you engage with supporters on a personal level, nurture and motivate them to give more over time, and retain them as givers for the long term. Many nonprofits struggle with major donor stewardship.

Retainer

Tech Soup

OCTOBER 2, 2017

Calgary, Alberta: Evening on Data Ethics. Saint Paul, Minnesota: Minnesota Blogger Conference | by Get Social Events, the Social Media Breakfast Folks ($25). Seattle, Washington: Recruit, Engage, and Retain a Great Board. Katabi, Uganda: Using Social Media Applications for Development. Thursday, October 5, 2017.

Fundraising

CauseVox

JANUARY 12, 2022

We’re focused on recruiting them, retaining, engaging, and so on. In fact, before you begin recruiting personal fundraisers , asking for donations, or asking supporters to share your campaign with others on social media and through email, it’s great to have a head start. Gift match agreement. Volunteer support.

Fundraising