Why Your Nonprofit Email List Isn’t Working (and How to Fix It)
Wild Apricot
JULY 15, 2025
Ready to get started? In their quarterly email, they share about their fundraising goal and how it will help save 50 more animals, so you donate through their call-to-action button. Whereas someone who doesn’t share the same passion wouldn’t donate, they probably would have sent the email straight to the trash.
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