Lapsed Donors: How to Get Them Back
CauseVox
JULY 28, 2025
If you’ve been in fundraising for a while, you start to recognize the names, the gala captain who always brought friends, the monthly donor who replied to every newsletter, or the runner who raised big because a loved one was helped by your program. Once you’ve set your definition, it’s time to crunch some numbers. Your stomach sinks.
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