Lapsed Donors: How to Get Them Back
CauseVox
JULY 28, 2025
Once you’ve set your definition, it’s time to crunch some numbers. Save that list as a segment so you can easily send them an email, create a task, or just become aware of who is slipping through the cracks. Even among smaller donors, you might spotlight anyone who gave more than your average first donation. More points.
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