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Donor Cultivation Cycle: Tips for Each Major Stage of Fundraising

Blackbaud

Can becoming more intentional in your relationship-building strategies help your organization retain more donors? Research tools and the native capabilities of your fundraising CRM can help you understand the giving patterns of all your supporters and prospects, not just those considered for major gifts.

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Annual Giving Basics: A Fundamental Guide for Yearly Donations

Blackbaud

Retention rates: In the first quarter of 2024, the Fundraising Effectiveness Survey found retention increases as gift size increases; 23% of small donors ($101-$500) are retained compared to only 10% of micro-donors ($1-$100). This data demonstrates that organizations should be focusing on quality over quantity.

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Planned Gifts: A Quick Guide To Help Nonprofits Raise More

The Fundraising Coach

After the donor passes away, the nonprofit retains the remaining value. Use your CRM to identify loyal, long-term donors, particularly those over the age of 55. Many CRMs will offer wealth screening tools that can help identify prospects. Charitable gift annuities (CGAs): CGAs are contracts between a donor and a nonprofit.

CRM
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Streamline the Donor Journey: From First Gift to Lifelong Support

Blackbaud

Motivate Donors with Personalized Communications Once donors give, create an email marketing plan to keep them engaged and retained. Here are some of the most important reasons to integrate systems so your CRM is sharing data with your email marketing system, and vice versa: Data siloes stifle your engagement strategy.

CRM
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Leveling up your major gifts program

Candid

Think about how you can adapt the key components of a strong major gifts program to your organization: Data—from a spreadsheet to an enterprise-level CRM (customer relationship management), you’ll need a way to track and analyze giving history, affinity, capacity, and interactions. Register for the webinar. Show gratitude. No problem.

CRM
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Nonprofit Moves Management 101

DonorSnap

Sustaining Existing Donors with Moves Management It is widely known that it costs less money to retain current donors than to acquire new ones. A warm welcome is key to retaining new donors. How to Effectively Track Moves with Your CRM Keeping track of where a donor is in your moves management plan is crucial to its effectiveness.

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Improve Your Fundraising Approach and Skills at NetSquared Meetups

Tech Soup

Naples, Florida, is hosting a meetup on tools for effective email fundraising ; Chippewa Falls, Wisconsin, is hosting a series of Giving Tuesday brainstorming sessions ; and Chicago, Illinois, will explore how your CRM can save end-of-year fundraising plans. Vancouver, British Columbia: How Delivering Webinars Can Benefit Your Mission.