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5 CRM Tech Trends to Shape the Future of Your Enterprise Organization

Blackbaud

To make faster and more intelligent business decisions, close to 70% of organizations plan to continue or increase their investments in CRM technology in the coming year, according to Kate Leggett, Vice President and Principal Analyst at Forrester. She is a leading expert on CRM strategy, maturity, benchmarking, and return on investment.

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8 Ways to Optimize Your Fundraising With a CRM for Nonprofits

CauseVox

But heres the good news: a CRM for nonprofits (Customer Relationship Management system) isnt just a digital rolodex, its a dynamic tool designed to help you build, nurture, and grow relationships with your supporters. With the right CRM for nonprofits, you can go beyond donor management and actually level up your entire fundraising strategy.

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What is Online Fundraising? A Digital Way Nonprofits Can Increase Support

Blackbaud

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. How Do Organizations Collect Donations Online? And a well-designed donation page is key. It’s also how donors prefer to support.

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Using Moves Management: A Step-by-Step Guide to Cultivating Major Donors

Center for Major Gifts

Building a Solid Data Foundation An accurate, up-to-date CRM is essential for tracking each interaction, so begin by cleaning up donor records. Remove duplicates, verify contact details, and capture crucial data points like donation history, event attendance, and engagement metrics (e.g., email opens).

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Nonprofit Fundraising: How to Run an Effective Campaign

Qgiv

Use a CRM to help w ith donor research . Data-driven fundraising strategies are always the smartest move, so make sure you have the necessary constituent relationship management software (CRM) integrations and reporting tools. So, if you know you want to attract high-impact donors and retain them, turn to the data in your CRM.

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Nonprofit Fundraising Plan: 11 Must-Do Steps for Success

CauseVox

If you maintain a donor database or other CRM , youll be able to access this data quickly. Here are a few new marketing trends worth considering when putting together your fundraising plan: Influencer Marketing Does the adage people donate to people who they trust sound familiar? Will new staff be brought on? Thats because its so true!

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How to Make a Donor Profile in 5 Easy Steps

Blackbaud

A donor profile is a description of the type of person most likely to donate to your nonprofit. It is based on data about the individual, such as their donation history, demographics, and engagement with your organization. They are lawyers who regularly make political donations and gifts of $20k+ to higher education institutions.

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