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M+R Benchmarks 2025: How does your nonprofit measure up?

amplifi

Fundraising teams are stretched thin, and development offices are challenged with shrinking budgets, leaner staff, and growing expectations. Meanwhile, one-time donations remained flat from year to year. Take a look at your online donation form. But desktop still comes out on top when it comes to securing donations.

AI
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Engaging ‘everyday’ donors with AI-powered relational fundraising 

Candid

The data collected in this model might include the time of day a donation request is sent, subject lines, length and language of the appeals, etc. Fewer individuals are giving, and even fewer are making recurring donations The first signal is that the percentage of U.S. of new donors gave again the next year.

AI
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What Nonprofits Should Know About Process Automation

Blackbaud

How this applies to nonprofits: Here is an example of a workflow: a donation arrives by check in the mail. Common platforms include ChatGPT, Claude, and Gemini. A finance director can ask the agent in their fund accounting software to give them a list of programs that are 75% or more budget to actuals. Someone opens the mail.

AI
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SEO for Nonprofits in 2025: A Practical Guide to Getting Found in Google, AI Tools, and Beyond

Wild Apricot

We’ll share a few smart, manageable steps (no big budget or marketing team required). Top Factors That Influence SEO for Nonprofits in 2025 Search engines today – whether traditional like Google or AI-based like ChatGPT – use hundreds of signals to determine which nonprofit pages are useful, trustworthy, and relevant.

AI
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Newsletter: How One nonprofit Prioritizes the Right Leads with an IPP ; How to Do Cold Emails; Pizza Hut, Cause Marketing & The Art of the Scam

Selfish Giving

Those with no budget, no mission fit, and no decision-maker access? Bonus: Use ChatGPT to Get Started AI can help you brainstorm, spot patterns in past partnerships, and draft compelling profilesit even suggests names like Community Catalysts or Resilience Builders to bring them to life. The result? Here's how to do them right.

AI
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How to Fundraise with AI for Nonprofits

Qgiv

One of the most popular generative AI programs is ChatGPT, which aims to provide human-like responses. Besides AI created specifically for fundraising, you can also check out these other AI tools to save time: ChatGPT. One of the easiest AI tools for nonprofits to get started with is ChatGPT , a chatbot powered by OpenAI.

AI
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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Website analytics: help us track donation page interactions and web traffic. Email marketing analytics: help us track open rate, click-through, and donation conversions. However, you find that those who open and donate through email marketing are aged 40-60, female and live in a suburban area.