Ann Green's Nonprofit

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How Are You Building Relationships With Your Donors?

Ann Green's Nonprofit

Why does making a donation often feel like a transaction? Organizations get so caught up in the raising money part that they forget about building relationships with their donors. Giving Tuesday is the worst example of this, with Year End close behind. Generally, it happens way too often. Remember this Building relationships is just as important as raising money.

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Why Your Nonprofit Needs to Make the Right Investments

Ann Green's Nonprofit

With all the economic uncertainty right now, you may be worried about your nonprofits finances. Maybe your giving has gone down and youve cut back on some expenses. While thats understandable on one level, you need to be careful before you nix something you think you cant afford. It may be something you should be investing in. Instead of going on autopilot and saying We cant afford this, think about how you can make the right investments.

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Why It’s Important to Pay Attention to Your Donor Retention Right Now

Ann Green's Nonprofit

Donor retention is a perennial problem for nonprofit organizations. Many organizations spend a lot of time and energy on acquiring donors, concentrating more on volume, and dont seem concerned that theyre churning through different donors year after year. Another perennial problem is uncertainty and disruption in our world. Right now were dealing with cuts in federal funding, tariffs, a plunging stock market, etc, which are creating constant chaos for us.

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Don’t Take a Vacation from Your Donor Communication

Ann Green's Nonprofit

It’s summer! I hope you’ll get a chance to take a vacation or just some time off. It may be quieter at your nonprofit, or maybe it isn’t considering everything that’s going on, especially in the U.S. Either way, you don’t want to be too quiet and ignore your donors. Summer is a great time to do some relationship building. You should communicate with your donors at least once a month and that includes the summer months.

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Does Your Nonprofit Need to Do a Little Spring Cleaning?

Ann Green's Nonprofit

Its spring in the Northern Hemisphere, and its about time after a frigid winter here in the Boston area, although I cant say its been that warm right now. A lot of people use this time of the year to do some spring cleaning. I envy the people who do that because Im usually not one of them. I know I should do more. As much as I dislike cleaning and organizing, Im happy once it gets done.

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Go All In on Monthly Giving

Ann Green's Nonprofit

Monthly giving is one of the few types of fundraising that does well. If your organization doesnt have a monthly/recurring giving program or its fairly small, why is that? Whether youre a big or a smaller organization or your fundraising went well last year or it didnt, monthly giving makes so much sense (or cents). In this post, Ill tell you why monthly giving is important for your nonprofit, how to start or grow your program, and how to nurture it going forward.

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How to Encourage Donations on Your Nonprofit’s Website

Ann Green's Nonprofit

Your website can be a great marketing tool, but it can also help your nonprofit raise funds. Learn how to encourage donations on your nonprofit website. By Ira Horowitz Your nonprofits website is more than just a hub for your online presenceits a versatile platform that can help you connect with supporters, amplify your mission, and make a lasting impact.