NonProfit PRO

AUGUST 4, 2025

“In 2023, we had $198,000 in [DAF] grants in that two-week period. Plus, there was the added challenge of crediting DAF donations to specific participants. ’” So, what were the results of the direct mail campaign? “DAF Day last year was on Oct. The next year when we ran this campaign, we had $1.8

Funding

NonProfit PRO

JULY 14, 2025

The most recent M+R “Benchmarks” report found that texting had the second-lowest cost per donation ($62) — just behind search ads ($61) — and significantly lower than paid media like Meta, display, connected TV (CTV) and digital audio. If uncertainty is a blocker, consider starting with a pilot. rail-container).hide();

Retail

NonProfit PRO

JULY 10, 2025

fundraising salary dipped slightly by 0.2% — from $96,621 in 2023 to $96,449 in 2024 — the median salary rose from $83,000 to $87,672, a 5.6% In 2023, women earned an average of $92,882 compared to $114,938 for men. Here are the top takeaways on the current state of nonprofit employee salaries from the report.

Retail

The Fundraising Coach

MAY 30, 2025

When your nonprofit aims to maximize donor outreach , you’re likely hoping to reach new supporters or secure recurring donations. billion in charitable contributions in 2023, representing about 8% of total giving in the U.S. However, there’s a source of funding you may be overlooking—planned giving.

CRM

Blackbaud

DECEMBER 19, 2024

For instance, the Blackbaud Institute Spotlight: 2023 Trends in Giving found that online giving grew by 17% among small organizations, medium organizations by nearly 10%, and large organizations by 12.5% A user-friendly donation form helps too. These metrics can then guide layout decisions, calls-to-action, and content structure.

Nonprofit

NonProfit PRO

JUNE 18, 2025

Covering the period from 2021 to 2023, the 2025 GPEI marks a pivotal effort to understand the latest information on conditions influencing philanthropy during a time of significant global challenges, including natural disasters, economic upheaval, and a global health crisis. setForceSafeFrame(true).addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail

NonProfit PRO

JULY 24, 2025

Submit NPOTY Awards Nominations Now Announcing the 2023 NonProfit Professionals of the Year Awards Comments Subscribe window.dfp_npp_ros_rectangle_1 = googletag.defineSlot("/124057991/npp_ros_rectangle_1", [[300,250],[300,600]], "napco-ad-npp_ros_rectangle_1").setForceSafeFrame(true).addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("pid",

Award

Bonterra

JULY 16, 2025

million to nonprofits and partner organizations, from a mix of employee contributions, matching gifts, and company donations. WHO Academy: J&J donated $7 million to the Institut de France, which is heavily involved in the launch of the WHO Academy — a learning system for health workers. CSR fun fact: In 2023, Merck spent $3.6

Ethics

Bonterra

JUNE 24, 2025

Companies that use social feeds to showcase impact saw 89% higher engagement, while those using digital wallets saw a 90% increase in donation amounts. For example, companies that use social feeds to share impact report an 89% increase in employee engagement, while those leveraging digital wallets see a 90% increase in donation volume.

Engineering

NonProfit PRO

AUGUST 8, 2025

Phishing attacks have surged by 1,265%, driven by the growth of generative AI, while cloud intrusions have increased by 75% in 2023 alone. ” The Cybersecurity Crisis Demands Immediate Action Current statistics paint a sobering picture of the cybersecurity landscape. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Grant

Pamela Grow

SEPTEMBER 25, 2024

between 2022 and 2023. For example, to promote recurring giving, Double the Donation recommends segmenting your audience based on factors like: Interests and affinities. Additionally, offer suggested donation amounts that align with each segment’s past contributions to encourage them to contribute and upgrade their giving.

Demographics

Candid

MAY 22, 2024

The Q4 2023 Quarterly Fundraising Report , released in April, found significant year-over-year declines across all metrics for 2023, including the number of donors, total dollars raised, and retention rates. The post 5 takeaways from the Fundraising Effectiveness Project’s 2023 data appeared first on Candid Blog.

Fundraising

Candid

JANUARY 20, 2023

Candid’s 2023 Seals of Transparency are here, and this year it’s even easier to earn your first Bronze Seal or update your current Candid Seal and take advantage of their perks. Become eligible for Apple Pay donations : If you are looking to give your supporters an additional way to donate to your mission, you are in luck.

Strategic Plan

Ann Green's Nonprofit

JULY 30, 2024

decrease in 2023 after inflation, showing how challenging it is for donors and nonprofits to keep up with inflation rates. One option is to use online forms or surveys, like your donation page, that require donors to enter responses in a certain way. Charitable giving saw a 2.1% Referencing internal and external data.

Ethics

Qgiv

AUGUST 21, 2023

It’s that time of year to start your 2023 GivingTuesday prep! Then, post ads that provide your supporters with a donation button starting the day before GivingTuesday. Because of the increase in donations, GivingTuesday is a great opportunity for your organization to boost your acquisition metrics.

ChatGPT

Qgiv

OCTOBER 17, 2024

Your nonprofit donation page is a crucial tool for gaining and keeping new donors for your organization. Online donating is far and away donors’ favorite method, with 63% of donors saying they prefer to give online with a credit or debit card. Learn how to set up a donation page with our preferred solution, Qgiv by Bloomerang.

Donation

Pamela Grow

JUNE 28, 2023

The 2023 Neon One Nonprofit Email Report noted that the average nonprofit’s email list has 4,191 contacts. Your open rate is, of course, one of the most important metrics you’ll want to track. According to the 2023 Neon One Nonprofit Email Report , 28.59% is the average nonprofit’s open rate. Engagement? Event announcement?

Nonprofit

CauseVox

SEPTEMBER 25, 2024

In 2023, nonprofits raised over $3.1 No matter how you approach this campaign, you can’t spend all of your time and effort on marketing and communications, fundraising events , and partnerships, and then hope people are able to find the donate button on the morning of December 3. billion across various platforms for GivingTuesday!

Media

The NonProfit Times

JULY 30, 2024

Giving was up (4.1%) compared to the first quarter of 2023, but the number of donors and retention both declined again, 1.3% Despite the negative trend, dollar amounts have stabilized compared to 2023, with dollars donated by new donors decreasing by only 1.9% and 3% respectively. and making up 28.1% of all donors.

Fundraising

Blackbaud

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

Donation

Qgiv

APRIL 21, 2023

On April 16-18, 2023, 3,600+ fundraising professionals descended on New Orleans, LA for AFP ICON’s 63 rd annual conference, the largest turnout in six years. Implement procedures to asess metrics. She used her network to attract hundreds of new donations. The most successful campaigns begin with research.

Conference

CauseVox

DECEMBER 8, 2023

Considering the twists that fundraising plans may have taken in 2023, it’s crucial to recalibrate for the upcoming year. Whether you have a previous fundraising plan or not, review your 2023 fundraising activities to gather insights. Consider all income sources, including individual donations through various channels.

Calendar

Candid

APRIL 20, 2023

Increase donations: success is measured by an increase in donations on the platform’s embedded fundraising tools, such as those on Meta or TikTok. “A data-driven approach to social media strategy” was originally presented at the 2023 Nonprofit Technology Conference hosted by NTEN. Then, pull the top and bottom 10 posts.

Media

DonorSnap

JANUARY 18, 2023

A Nonprofit CRM system at its core is a database for your nonprofit’s contact and donation records. Your strategy could also involve promoting monthly donations to lapsed donors. Contact and Donation Management The heart of CRM is building relationships. You can track the details of each donation, such as campaign and appeal.

CRM

Candid

MARCH 19, 2024

In 2023, 62,575 nonprofits earned or renewed their Candid Seals of Transparency. A nonprofit can earn a Bronze, Silver, Gold, or Platinum Seal for its nonprofit profile on Candid’s GuideStar by sharing information about its mission, programs, financials, leadership, and/or goals and metrics.

Metrics

Get Fully Funded

JANUARY 9, 2023

Because your donors like knowing what their donation made possible. What a Nonprofit Annual Report Is Your annual report has one job: to provide an overview of your nonprofit’s activities and key metrics for a specific year. It’s that time of year – time to create your nonprofit annual report. But donors don’t want to read a lot.

Template

CauseVox

NOVEMBER 26, 2023

Create clear action steps and easy to navigate donation pages to ensure no donor gets lost in the process. With CauseVox’s site editor you can easily customize and brand your donation page so it is clear, easy to use and helps you raise more money in less time. Volo Kids center their donors as the heroes who are making a difference.

Nonprofit

Blackbaud

SEPTEMBER 19, 2024

Last month, Tatango and MissionWired released the Nonprofit Text Messaging Insights Report as a starting point for metrics on fundraising and engagement text messaging across the nonprofit industry. The report includes data on more than 200 million nonprofit text messages sent, 162,000 donations received, and $5.4

Nonprofit

Greater Giving

DECEMBER 12, 2022

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. Average Donor Lifespan x Average Donation = Donor Lifetime Value.

Donation

Candid

SEPTEMBER 13, 2023

Most nonprofit fundraisers consider general operating support (GOS) to be the holy grail of nonprofit donations. i About the survey: From January through March 2023, Candid sent an online survey to roughly 2,500 of the largest U.S. For years, nonprofit leaders have called on funders to give more general operating support.

Award

The Fundraising Coach

JANUARY 12, 2025

when adjusted for inflation in 2023? Studies show that 67% of people want to know all the details of how nonprofits use their donations to ensure that they dont go to waste. Lastly, back up your story with relevant metrics. Attach impact to different donation amounts. Did you know that total giving declined by 2.1%

Fundraising

GiveSmart

MAY 8, 2024

While working towards accomplishing your organization’s mission, development and finance teams have different timelines and metrics. For example, finance teams require detailed and precise information about donations and expenditures from development teams to inform budgets and other operational necessities.

Finance

Get Fully Funded

JUNE 13, 2022

Here are some other examples of good SMART fundraising goals: Increase our donor base by 10% (from 950 to 1,045) by December 31, 2023. Find six volunteers to help sort donations at the thrift store on Mondays. Find new volunteers to help sort donations at the thrift store. How will you get more donations from existing donors?

Goals

Community Boost

AUGUST 13, 2024

The 2023 M+R Benchmarks Report reveals that approximately 26% of a nonprofit’s annual revenue is received in December alone. GivingTuesday continues to show growth in generosity, with donations in the United States reaching $3.1 billion in 2023, a 0.6% increase from the previous year.

Metrics

Blackbaud

NOVEMBER 19, 2023

Planned giving, often called” legacy giving,” is the process by which a donor or prospective contributor produces a financial or estate plan to donate something of value to an organization at a later time. Planned gifts are often donated through a will at an individual’s bequest so that the nonprofit receives the gift upon the donor’s death.

Policy

The NonProfit Times

MAY 23, 2024

Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. Fundraisers have other metrics available. Any number of variables can influence these metrics. This is especially true when it comes to a donation ask, McCarley said. The underlying analytics were impressive.

Metrics

CauseVox

JANUARY 16, 2025

Identify Guaranteed Income: Record the expected income from guaranteed, committed sources such as major gifts , recurring donations , pledges , and grants. Consider all income sources, including individual donations through various channels. Analyze past giving patterns, contribution frequency, and preferred donation channels.

Calendar