Sat.May 10, 2025

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A Neglected Blog Is Worse Than No Blog at All

Planned Giving

Originally published September 14, 2010. Updated and rewritten for today. Your Blog Might Be Killing You. Quietly. Everyone in nonprofit marketing has heard it: You need a blog. Everyone has a blog. Just post something. And so, with great enthusiasm and zero strategy, a blog is born. Then neglected. Then forgotten. Then left to rotlike a once-promising fruit bowl turned science experiment.

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