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Nonprofit advocacy: 5 strategies for successful campaigns

Bonterra

What’s the difference between advocacy and lobbying? All lobbying is advocacy, but not all advocacy is lobbying. Lobbying refers specifically to efforts that influence legislation, such as asking a policymaker to vote a certain way.

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Why Community is Key to Nonprofit Marketing Success

Community Boost

For instance, when it comes to advocacy campaigns, engaged volunteers can increase visibility through social media shares, participating in rallies, or lobbying efforts. Fortunately, theres key metrics that can help you track whats working and what needs tweaking. High retention rates mean donors continue to support your cause.