CRM Demographics Retainer 
Blackbaud
JULY 16, 2025
Can becoming more intentional in your relationship-building strategies help your organization retain more donors? Research tools and the native capabilities of your fundraising CRM can help you understand the giving patterns of all your supporters and prospects, not just those considered for major gifts.
Pamela Grow
SEPTEMBER 25, 2024
To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages.
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Ann Green's Nonprofit
JULY 30, 2024
No matter what technology you’re using to collect data, make sure all of these findings are routed to your constituent relationship management (CRM) system so the information is consolidated in one unified platform. Don’t limit your analysis to basic data points like demographic information or average gift size.
GiveSmart
OCTOBER 14, 2024
The best way to retain your donors is to make them feel welcome and follow up with efficient communication on ways they can stay involved with your nonprofit. Understand Target Demographics In the U.S., The more active you are with your donors, the more likely they will return for each end-of-year giving campaign.
Qgiv
AUGUST 4, 2023
Learn more about how volunteer management and retention can help your organization: What is volunteer management How to manage volunteers Why is volunteer retention important How to retain volunteers What is volunteer management? Here are seven tips to help you retain your volunteers: Communication.
Get Fully Funded
APRIL 4, 2024
Use the donor data in your nonprofit’s constituent relationship management system (CRM) to segment donors into groups based on shared characteristics and preferences. Leverage fundraising software tools and marketing platforms that automatically populate your email subject lines and greetings with donors’ names stored in your CRM.
Get Fully Funded
AUGUST 19, 2024
While retaining donors is far more cost-effective than acquiring new donors, nonprofits face a challenge as only 40-45% of donors typically continue their support. Here are some essential data points to consider: Demographics: Age, gender, location, and occupation can influence donation behavior.
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