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Why Your Audience Needs to Understand You

Ann Green's Nonprofit

You may have trouble convincing them to take action, such as making a donation. Instead, you see appeal letters, thank you letters, newsletter articles, and impact reports laced with cringeworthy terms such as food insecurity, at-risk youth, and underserved communities. Wow, thats a mouthful!

USDA 185
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How to Make Sure Your Audience Understands You

Ann Green's Nonprofit

You may have trouble convincing them to take action, such as making a donation. Instead, you see appeal letters, thank you letters, newsletter articles, and impact reports laced with cringe-worthy terms such as food insecurity, at-risk youth, and underserved communities. Yikes, that’s a mouthful!

USDA 169