Before Sending a Fundraising Appeal Do This, Not That
Clairification
FEBRUARY 16, 2023
And this holds true in spades if you’re generating your letter through ChatGPT or some other AI-enabled app. And they borrow from principles of psychology, neuroscience and behavioral economics to ramp up the persuasion [TIP: You might want to check out this book.]. Your goal is not to show you can write a coherent sentence.
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