What is GivingTuesday? A Nonprofit’s Guide to a Global Giving Movement
Blackbaud
JUNE 18, 2025
Social media amplification helps donors see the real-time impact of their gifts and encourages them to share their giving with friends and family, often inspiring others to participate as well. Retaining First Time Donors This GivingTuesday : More than 60% of spontaneous donors who give without prior planning intend to give again.
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